New Choice Health
A free healthcare-cost comparison marketplace where patients shop and compare cash and facility prices for imaging and other procedures across 17,000+ facilities nationwide. Facilities compete for the booking, surfacing large price spreads for the same scan.
Reveals spreads where some facilities charge 200%+ more for the same scan
Visit New Choice Health →External link • Always verify pricing
Services Offered
Our Take
New Choice Health is the comparison layer, not the imaging provider: use it to see what an MRI actually costs across nearby facilities before you book anywhere. The value is the price spread it exposes, where one center can be double another for an identical scan. Best as the first stop to price-anchor before choosing a center or a cash network.
Pros
- ✓Free for patients
- ✓17,000+ facilities nationwide
- ✓Surfaces large same-scan price spreads
- ✓Covers 40+ procedure types
- ✓Facilities compete for the booking
Cons
- ✗A marketplace, not an imaging provider
- ✗Quotes depend on facility participation
- ✗Published averages are estimates, not your final price
Pricing Details
Free for patients. Uses proprietary cost analysis plus third-party data and direct facility quotes. Example local averages published per metro (e.g., MRI averages near $935-$1,024 in some cities); actual price depends on the facility you choose.
Best For
- • Price-anchoring before booking imaging
- • Comparing local facility costs
- • Patients researching out-of-pocket spend
Coverage
- 📍 Nationwide - 17,000+ facilities
- 📍 ~3 million users
Last verified: June 25, 2026
⚠️ Important
Always verify pricing and details directly with the provider. Prices shown are estimates based on our research as of June 2026 and may have changed.
This information is for educational purposes only and does not constitute medical advice. Consult with qualified healthcare professionals before making medical decisions.
We may earn a commission if you use our links, but this does not affect our editorial opinions or the information presented.
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